Mutual Funds

What Kind of Investor Are You?

To answer this question, there are three things you first need to determine: your risk tolerance, investment objective and your time horizon. Risk tolerance is your ability to accept the possibility of losing capital. Investment objective is your financial goal — this will help determine the type of investments that are right for you. Time horizon is the period of time between now and when you expect to begin withdrawing a significant portion of the funds.

Balancing your Personal Risk–Reward Level

Some investments carry a higher level of risk than others. Generally, the higher the risk of an investment, the greater its potential returns. The lower the risk, the less likely it is for that investment to generate a higher rate of return.

To help determine your risk tolerance level, ask yourself, "How comfortable will I be watching my investment go up and down in value?" The more comfortable you are with price changes, the greater the risk you're probably willing to take. Your State Farm® Representative will help you determine your risk tolerance level by asking a few key questions about your investment experience and financial needs.

How Quickly Do You Want to Meet Your Goal?

Time horizon is a significant factor in planning your goals. The longer your time horizon, the more time you have to ride out the market's ups and downs in pursuit of your financial goals.

Selecting Funds

Once you know your time horizon and the risk you feel comfortable with, you can focus on investments that you believe are suitable for your personal financial situation. A diversified mix of investments can help you achieve your long-term financial goals.

Have Questions about Investing?

The answer is an easy one: Talk with your State Farm Representative who will discuss your current needs and opportunities and help you develop a plan to fit your goals. Simply click Find an office in your neighbourhood today!


Mutual Funds are not insurance products and are distributed through representatives of State Farm Investor Services (Canada) Co. State Farm Investor Services (Canada) Co. is a separate legal entity from State Farm Mutual Automobile Insurance Company, or any of its insurance affiliates.

Please read the applicable Fund Facts before investing. Commissions, trailing commissions, management fees, and expenses may be associated with mutual fund investments.

Mutual Funds are not guaranteed, their values change frequently and past performance may not be repeated. Mutual fund securities are not covered by the Canada Deposit Insurance Corporation or by any other government deposit insurer.

Neither State Farm nor its agents provide tax or legal advice. Please consult a tax or legal advisor for advice regarding your personal circumstances.

State Farm Investor Services (Canada) Co. Aurora, Ontario.